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The Comparison between Fnac and Darty - Two of the European Leading Electrical Retailers
After accidentally breaking my camera on the first day of arriving in Europe, I spent a long time searching for a replacement in Paris....
jc11959
Jul 1, 20232 min read
21
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Have Fun, and Always in Our Imagination Era
In today’s marketing world, people are constantly talking about AI, data, insights, Gen-Z, and Purposes…, which made marketing sounds...
Fangzhou Ye
Jun 29, 20232 min read
6
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Riders on the Storm
A brief reflection on norms, society and the impact of idleness on unmet desires.
am13225
Jun 29, 20232 min read
29
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Dream Big, Creativity never dies!
I had been so excited about the Cannes Lions Festival for so long and added multiple events and speeches to my schedule. On the first day...
Fangzhou Ye
Jun 28, 20232 min read
8
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Beyond Selling Anxiety: Dove's Real Beauty Campaign Unveils the Marketing Magic
In a world plagued by anxiety-inducing marketing tactics, Dove's Real Beauty Campaign shines like a beacon of hope. This remarkable...
Yinuo Guo
Jun 28, 20232 min read
13
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From Plastic to Passion: Unveiling the Green Divide between American and French Starbucks
In a world grappling with environmental challenges, the responsibility of businesses to prioritize sustainability has reached a critical...
Yinuo Guo
Jun 28, 20232 min read
12
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France vs. United States: Cars
The two weeks in France ran so fast, and I was already back in New York. During the whole time I was in France, I found there are so many...
Xuke Chen
Jun 28, 20231 min read
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CHANEL: Unveiling the Enchanting World of French Fashion
When one thinks of French fashion, a brand that immediately comes to mind is CHANEL. Synonymous with luxury, elegance, and timeless...

Phuong Anh Do
Jun 28, 20232 min read
10
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"Unpack" with Jessica G. Sanoh
An Original Travel Blog Series What's the saying? "Time flies when you're having fun?" Well, fun was indeed had and new connections (dare...

Jessica G. Sanoh
Jun 28, 20232 min read
31
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Coastal Paradise: Discovering the Enchanting Beaches of the South of France
The sun-drenched coastline of the South of France is home to some of the world's most enchanting beaches. Two standout destinations,...

Phuong Anh Do
Jun 28, 20232 min read
8
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"Unpack" with Jessica G. Sanoh
AN ORIGINAL TRAVEL BLOG SERIES Do you want to know a secret? I'm an "imposter," or so that was the narrative I once harbored in the...

Jessica G. Sanoh
Jun 28, 20232 min read
19
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"Unpack" with Jessica G. Sanoh
AN ORIGINAL TRAVEL BLOG SERIES Each year, roughly 200 million international visitors descend upon Paris, the "city of lights," and in...

Jessica G. Sanoh
Jun 28, 20232 min read
25
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Alain Resnais and the Left Bank Group: Pioneers of French New Wave Cinema
Alain Resnais, along with a group of like-minded filmmakers known as the Left Bank Group, played a crucial role in shaping the French New...
Peter Xu
Jun 27, 20232 min read
14
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The Effects of Keeping Your Eyes Wide Open
Lessons from the 2023 Cannes Lions International Festival of Creativity As a young marketer, attending the prestigious Cannes Lions...

Maria Alexandra Reyes
Jun 27, 20233 min read
32
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Brush Strokes and Brand Impressions: Insights from Van Gogh’s ‘Bedroom in Arles’
Our adventure in Paris brought us to Musée d'Orsay, a veritable treasure trove of artistic masterpieces, one of which caught my attention...
Nathan Ackley
Jun 26, 20232 min read
10
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Overcoming Biases and Building Effective Marketing Campaigns: Lessons from Grindr's Iconic Campaign
In 2021, the outbreak of monkeypox brought back echoes of the AIDS epidemic, affecting the gay community in particular. The response to...

Gabriel Omar
Jun 26, 20232 min read
32
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"Unpack" with Jessica G. Sanoh
AN ORIGINAL TRAVEL BLOG SERIES Everyone has a story to tell. You just have to be willing to listen. As I travel through France for the...

Jessica G. Sanoh
Jun 26, 20232 min read
19
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Designing Success: The Art of Booths at Cannes Lions and Beyond
As someone deeply passionate about the design world, I couldn't help but be captivated by the incredible booth designs at the Cannes...
ammar alshehri
Jun 25, 20232 min read
15
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Printing, counting and sliced bread
We're screwed.
am13225
Jun 25, 20232 min read
18
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Analysis of PR Grand Prix - Self-love Bouquet
There is only one Grand Prix for the PR techniques section for the 2023 Cannes Lions, which belongs to DoorDash 2023 Valentine’s Day...
Zhengyi Zhi
Jun 25, 20232 min read
11
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